Open-source Marketing

Posted by dave on Aug 23, 2004 11:18 AM EDT
ClickZ News
Mail this story
Print this story

The open-source movement has taken the world by storm. Get ready for it to turn its sights on marketing and advertising. Marketing has long promised interactivity, but it's remained more myth than reality. Maybe we got it wrong. Perhaps what people want isn't click-and-branch "interactive" marketing. Perhaps what they want is creative freedom and control. Perhaps what they want is open-source marketing.

Full Story

» Read more about: Story Type: News Story; Groups: Mozilla, MySQL

« Return to the newswire homepage

This topic does not have any threads posted yet!

You cannot post until you login.