Adobe buddies up with Microsoft for new ways to mine your data

Posted by bob on Mar 22, 2017 6:56 AM EDT
The Register; By Tim Anderson
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Adobe and Microsoft have announced new product integrations along with the XDM (Experience Data Model) language for interchanging behavioural and marketing data between platforms.

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» Read more about: Story Type: Editorial, News Story; Groups: Community, Intellectual Property, Microsoft

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