Designing an Effective Online Store
Posted by VISITOR on Dec 28, 2005 11:46 PM EDT IBM developerWorks; By Document options Set printer orientation to landscape mode Print this page Email this page E-mai | Mail this story Print this story
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The holiday shopping season is upon us, so it's time for another polite rant about how awful online shopping can be -- and why it doesn't need to be that way. Online shopping poses a lot of challenges to Web architects, and, unfortunately, some would rather not pick up the gauntlet. Shopping experiences can easily cross the line from inconvenient to unacceptable, and a disappointed customer might not return. Here, then, are a few things to remember when designing your online store.
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