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AT&T is no stranger to making a mockery of net neutrality rules. It heavily influenced the rules themselves and has several times taken advantage of loopholes to push its favored apps and services. AT&T is now making another attempt to further subvert the concept of net neutrality with its "sponsored data" plan...
... But it's what's tacitly admitted by this program -- something AT&T avoids addressing -- that's the most interesting. Giving providers and developers the option to pay freight on data exposes these data caps for what they are: an arbitrary limit that exists only as new source of revenue.
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