Bonum Certa Men Certa

Openwashing Report: Buzzwords for Lock-in Are Getting Out of Hand and It's Not Funny

Amusing only for marketing departments, which don't understand technical issues and probably cannot properly and coherently define even their own catchphrases

Weekly openwashing report



Summary: We now have "serverless 2.0"; never mind if "serverless" is a meaningless and outright misleading buzzword, which never made any sense in the first place

THE outsourcing of computing (sometimes known as "clown computing" or "cloud computing") is a very major headache. It's taking us back to the days of mainframes and rental thereof. We're back to buying "computer time" instead of actual computers. But it gets yet worse. It gets worse over time.



Nowadays there are far more press releases and articles about "cloud" than about "servers" or about "Open Source". We know roughly why; we know who pushes the media in that direction. We know who stands to gain. So they engage in 'openwashing' along with 'cloudwashing', trying to associate one with the other and hyping that up; it's... hip! Does 'the cloud' have some Open Source somewhere in the stack? Then call it "open". Call it "native". Or "private". You don't own it, you certainly do not control it, but whatever...

"We're back to buying "computer time" instead of actual computers."Another new press release shows some classic (but not classy) openwashing with buzzwords like "serverless". It speaks of "Open Source Project CloudState" and more puff pieces from Ron Miller would tell us that "CloudState, a new open-source project from Lightbend, wants to change that by moving beyond functions."

Beyond functions (FaaS, aka "serverless")?

Buzzword 2.0. Oh wait....

How about "serverless 2.0"?

"Nowadays there are far more press releases and articles about "cloud" than about "servers" or about "Open Source"."Apparently that's a real thing now!

"Open-source serverless framework wants to pave the way towards serverless 2.0," says this headline. "Lightbend has launched a new open-source serverless framework to take on the next generation of serverless. CloudState aims to go beyond the normal stateless functions most serverless initiatives take on today," SD Times wrote.

So outsourcing not only your servers but also your pertinent services (or 'micro' services, typically a fancy word for daemons) to some other companies is so very "2.0"...

All this surveillance and vendor lock-in enjoys openwashing from an IDG site, InfoWorld. The other day we saw "7 open-source tools that make AWS Lambda better" (this is a trap as dangerous as it gets!).

"So outsourcing not only your servers but also your pertinent services (or 'micro' services, typically a fancy word for daemons) to some other companies is so very "2.0"..."Mac Asay has apparently just joined Amazon and he says "Lock-in can't be avoided" in this new headline. Just months after shilling for AWS and making excuses for their gross misuse of Free software and hijacking of projects (made proprietary behind 'the cloud') he now works for AWS. If one starts with defeatism ("Lock-in can't be avoided") and then promotes openwashing and faked "open", i.e. proprietary software traps marketed as "open" or "community", what can one conclude?

And as a side note, Private Equity Wire has this article where an "AWS Advanced Consulting Partner" is being framed "open source specialist" (in the headline).

As if nothing says "Open Source"... like AWS! AWS is proprietary software.

Over a decade ago when I was an online pal of Asay he still promoted the GPL and spoke against vendor lock-in. He himself has just recalled: "Back in 2000 I worked for an open source embedded Linux vendor, Lineo. We talked about using Linux to avoid vendor lock-in. A few years later, I was at a different open source vendor (Alfresco), still talking about open source as a tonic for lock-in. For nearly 20 years I worked for open source and proprietary companies, but lock-in was never far from the conversation, no matter the vendor."

"Don't ever let that become acceptable as that would be the end of Software Freedom. "Days ago he asked: "Why doesn't anyone weep for Docker?"

Nothing to weep for, as they fired the founder, befriended Microsoft, and they also adopted proprietary software business models (the 'CE' trick). Notice that part which says "Disclosure: I am an employee of AWS." It must have happened this past summer, maybe weeks ago.

The main point here, buzzwords are being phased in, Open Source is being made proprietary in 'the cloud', and companies such as Amazon hire voices that make it come across as "acceptable". Don't ever let that become acceptable as that would be the end of Software Freedom.

Recent Techrights' Posts

Daniel Pocock: "I've Gone to Some Lengths to Demonstrate How Corporate Bad Actors Have Used Amateur-hour Codes of Conduct to Push Volunteers Into Modern Slavery"
"As David explains, the Codes of Conduct should work the other way around to regulate the poor behavior of corporations who have been far too close to the Debian Suicide Cluster."
Ex-Red Hat CEO Paul Cormier Did Not Retire, He Just Left IBM/Red Hat a Month Ago (Ahead of Layoff Speculations)
Rather than retire he took a similar position at another company
Linux.com Made Its First 'Article' in Over and Month, It Was 10 Words in Total, and It's Not About Linux
play some 'webapp' and maybe get some digital 'certificate' for a meme like 'clown computing'
The FSF Ought to Protest Against UEFI 'Secure Boot' (Like It Used To)
libreplanet-discuss stuff
GNU/Linux Reaches 6.5% in Canada (Including ChromeOS), Based on statCounter
Not many news sites are left to cover this, let alone advocate for GNU/Linux
 
YouTube Progresses to the Next Level
YouTube is a ticking time bomb
Journalists and Human Rights Groups Back Julian Assange Ahead of Monday's Likely Very Final Decision
From the past 24 hours...
[Meme] George Washington and the Bill of Rights
Centuries have passed since the days of George Washington, but the principles are still the same
Video of Richard Stallman's Talk From Four Weeks Ago
2-hour video of Richard Stallman speaking less than a month ago
statCounter Says Twitter/X Share in Russia Fell From 23% to 2.3% in 3 Years
it seems like YouTube gained a lot
Journalist Who Won Awards for His Coverage of the Julian Assange Ordeals Excluded and Denied Access to Final Hearing
One can speculate about the true reason/s
Richard Stallman's Talk, Scheduled for Two Days Ago, Was Not Canceled But Really Delayed
American in Paris
3 More Weeks for Daniel Pocock's Campaign to Win a Seat in European Parliament Elections
Friday 3 weeks from now is polling day
Microsoft Should Have Been Fined and Sanctioned Over UEFI 'Lockout' (Locking GNU/Linux Out of New PCs)
Why did that not happen?
Gemini Links 16/05/2024: Microsoft Masks Layoffs With Return-to-office (RTO) Mandates, Cash Issues
Links for the day
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Thursday, May 16, 2024
IRC logs for Thursday, May 16, 2024
[Meme] Never Appease the Occupiers
Freedom requires truth. Free speech emancipates.
Thorny Issues, Violent Response
They say protests (or strikes) that do not disrupt anything are simply not effective. The same can be said about reporting.
GNU/Linux in Malaysia: From 0.2 Percent to 6+ Percent
That's like 30-fold increase in relative share
Liberty in Liberia? Windows Falls Below 10% and Below iOS
This is clearly a problem for Microsoft
Techrights Congratulates Raspberry Pi (With Caution and Reservations)
Raspberry Pi will "make or break" based on the decisions made in its boardroom
OSI Makes a Killing for Bill Gates and Microsoft (Plagiarism and GPL Violations Whitewashed and Openwashed)
meme and more
People Who Defend Richard Stallman's Right to Deliver Talks About His Work Are Subjected to Online Abuse and Censorship
Stallman video removed
GNU/Linux Grows in Denmark, But Much of That is ChromeOS, Which Means No Freedom
Google never designs operating systems with freedom in mind
Links 16/05/2024: Vehicles Lasting Fewer Years, Habitat Fragmentation Concerns
Links for the day
Links 16/05/2024: Orangutans as Political Props, VMware Calls Proprietary 'Free'
Links for the day
The Only Thing the So-called 'Hey Hi Revolution' Gave Microsoft is More Debt
Microsoft bailouts
TechTarget (and Computer Weekly et al): We Target 'Audiences' to Sell Your Products (Using Fake Articles and Surveillance)
It is a deeply rogue industry that's killing legitimate journalism by drowning out the signal (real journalism) with sponsored fodder
FUD Alert: 2024 is Not 2011 and Ebury is Not "Linux"
We've seen Microsofers (actual Microsoft employees) putting in a lot of effort to shift the heat to Linux
Links 15/05/2024: XBox Trouble, Slovakia PM Shot 5 Times
Links for the day
Windows in Times of Conflict
In pictures
Over at Tux Machines...
GNU/Linux news for the past day
IRC Proceedings: Wednesday, May 15, 2024
IRC logs for Wednesday, May 15, 2024
Gemini Links 15/05/2024: 50 Years of Text Games
Links for the day
Ebury is Not "Linux", That's Just the Media Shifting Attention (Microsoft in the Hot Seat for Total Breach Right Now)
Seems like it may be a Trojan
Links 15/05/2024: Growing Tensions Between East and West, Anticlimax in Chatbot Space
Links for the day
[Video] 'Late Stage Capitalism': Microsoft as an Elaborate Ponzi Scheme (Faking 'Demand' While Portraying the Fraud as an Act of Generosity and Demanding Bailouts)
Being able to express or explain the facts isn't easy because of the buzzwords
Richard Stallman Talk 'Delayed'
"Repousé à une date ultérieur. Du au congé, il n'était pas possible de l'organiser bien dans le temps disponible."
Links 15/05/2024: Toll on Climate Change, Physical Assaults on Politicians
Links for the day
[Meme] Free Society Requires Free Press
The Assange decision is now less than a week away (after several delays and demand for shallow 'assurances')
CyberShow Goes "Live"
The CyberShow has a similar worldview (on technology and ethics) to ours
Latest Status of Site Archives (Static Pages)
article listings are reaching a near-final form
IRC Proceedings: Tuesday, May 14, 2024
IRC logs for Tuesday, May 14, 2024
Over at Tux Machines...
GNU/Linux news for the past day
Today's Talk by Richard Stallman Going Ahead as Planned
That talk will be in French