Ready to be published? LXer is read by around 350,000 individuals each month, and is an excellent place for you to publish your ideas, thoughts, reviews, complaints, etc. Do you have something to say to the Linux community?
The file sharing, synchronization market led by Dropbox is a popular target these days. For many companies, it's a chance to horn in on a growing market and carve out a piece of the pie for themselves. For open source projects, it's a chance to return control of personal data to the user. For the folks behind ownCloud, it's both.