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Firefox blazes through fundraiser

Posted by dave on · 4 comments
The Inquirer
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Mozilla Foundation, the Firefox production stable, has raised over $100,000 in the past three days in its bid to make the public more aware of the Internet Explorer alternative, the firm said yesterday.

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Comments (4)

...and that was to Free the program, not just advertise it!
I agree it's pretty much a waste of money from a marketing standpoint and kind of silly to play MS' game on their turf. That being said maybe it makes the developers fell better at least something is being done. Second the Press around the Ad should not be underestimated
Firefox benefits from being perceived as the best Windows browser on the planet, period. And there's the recommendation for you. Advertising a free product purely for advocacy is not likely to win many recruits. Interesting as an experiment, though.
Think of firefox as a product and you realize it needs advertising.

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