Mailing the story:

Lulu.com is the brainchild of Red Hat founder Bob Young. With Lulu, Young offers would-be publishers, whether book authors, musicians, photographers, or artists, the opportunity to expose and sell their work for little or no upfront investment. But Lulu.com is more than just an on-demand publishing house. True to the open spirit, it is also a community -- a haven where artistic people can gather to share experiences and seek advice from one another. They can network, looking for opportunities to collaborate and muster up creative synergy. It is open and it is free. And now, it is for software developers too.