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Dozens of traditional IT companies — from Cisco Systems to Xerox — are generating PR coverage at this week’s huge HIMSS (Healthcare Information and Management Systems Society) conference in Orlando. But once again, the open source vendor community has missed a major vertical market marketing opportunity. Here's why.
Dozens of traditional IT companies — from Cisco Systems to Xerox — are generating PR coverage at this week’s huge HIMSS (Healthcare Information and Management Systems Society) conference in Orlando. But once again, the open source vendor community has missed a major vertical market marketing opportunity. Here's why.
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