Nokia's Great Software Cleansing scrubs off everything since the '90s

While they are doing all of this gutting of their non-M$ business, they are also marketing the snot out of the "Lumia" phones, which are doing better in sales than the not moving at all status of previous efforts, like the Kin,... which is way more than I expected. Some people actually say they Like the Lumia's Metro interface,... well, no accounting for taste.

So, this is a wholesale replacement of Nokia's efforts in smart phones. Reviews of the latest efforts with Lumia gets them generally high marks (what percentage of these are honest reviews, versus the ad sales dept. dictating that they BETTER get a good review, I don't know). M$ is blasting out of the gates (excuse the pun) with Win8 tablets,... And if people are honest about the Lumia, these devices might actually see traction. I'm guessing M$ adoption in the mobile sphere will likely fall in the 15% to 20% range (largely a result of coerced partnerships with B&N, etc. that will push the Win8 RT platform)... Enough to justify the effort, but in no way unseating the incumbents. Of course, M$ is throwing a massive effort behind all this, and maybe too much effort versus return (I'd love to see what the 2012 annual report will say).

I only hope that the B&N types out there will continue to offer the Android based solutions. As long as they do, more will choose that platform. I am also anticipating that the first of their devices will be lackluster, with annoying bugs and few available apps, pushing people back to the Android platform... But I think that M$ has probably come up with a mediocre 3rd tier mobile solution this time, one with the ability to hang on by it's fingernails, but ultimately survive, like WinCE before it.